54% of consumers say that they want to receive direct mail from the brands they like.

With customers literally asking for more direct mail, you're missing out on a major opportunity if you're not taking advantage of direct mail marketing. Especially if you're not prioritizing one of the best ways to use this kind of marketing, business postcards.

Even with so many other types of marketing, postcard marketing stands out above the rest. But adding a new form of marketing to your business can be nerve-wracking, you don't want to waste any of your precious marketing budget. 

In this post, we'll go over 8 benefits of business postcards, and why they're absolutely worth part of your budget.

Keep reading to learn more. 

Did you know postcards have roots in the 17th to 19th century? They were made popular following the evolution of the printing press and were widely used to send endearments and messages to friends and family.

These days, post cards have plenty of applications, from advertisement and promotion to incentives and gifts. If your business is looking into postcard printing, you know just how versatile they can be.

Choosing the right postcard printing services is an important decision, and there's a lot to weigh up. How do you know where to start, when there are so many options out there? It can certainly be overwhelming!

That's why we've put together a handy list, to help you figure out whether a print shop is worth working with. Keep reading to learn our top tips.

Did you know that 'The Times' was the first customer of the cylinder press in 1814? The printing machine could print more than 1100 sheets per hour printed on both sides.

When searching for a printing company, you must know what to look for. There are many different printing companies, and it is hard to know which one will be best suited for your business. However, a good printer can make a difference in making an impression on customers and clients.

In this article, we will discuss seven tips that you should keep in mind when searching for a printing company:

Did you know that 82% of consumers trust print ads the most when making purchases?

Business magazines are one of the most popular modes of advertising. Magazine ads allow companies to reach their target audience directly through the magazine’s pages.

Business magazine printing is a strategy in which advertisers choose their target audience and place ads in places they feel will be easily seen.

Magazine advertising is an old-fashioned way of advertising since it has been around since the 1800s. However, it’s very effective and directly caters to the audience’s interests.

Business printing varies from publication to publication. You ought to develop the most suitable strategy to make your ads successful.

Read on for the ultimate guide on business magazine printing.

Contrary to popular belief, print isn't a dead medium for marketing. Print marketing has a proven track record and helps with relationship building. It's more tangible than a digital advertisement, which means it holds a person's attention better. 

A business postcard is a form of direct mail that helps you reach a targeted audience. It should include all the relevant information for generating interest and creating new customers. 

Here are eight things you should include in every business postcard you send out.